MAP Policy

As the leading design & distribution company of licensed and branded apparel, headwear & accessories, MXED is focused on maintaining quality pricing models for our partners.  In recognition of the investment in time and resources our partners require to provide the level of customer service and product knowledge expected by their customers, MXED is committed to enforcing policies which allow our resellers to maintain high-profit margins through the sale of our products. MXED has established a Minimum Advertised Price (MAP) Policy that an Authorized Reseller must follow for the advertising and marketing of MXED products.  This policy applies to all resellers, dealers, distributors, contractors, as well as their second-tier resellers.  By purchasing MXED product you agree to the terms and conditions of the following MAP Policy

MAP pricing for all MXED products can be found on your current price list. All advertised prices must be at or above MAP.  Resellers are not required to list prices in advertising.  If a price is listed in an advertisement it must be at or above MAP. Other statements such as “call for price” or “call for quote” are acceptable and permitted.

Resellers are also responsible for ensuring their MXED product pricing is at or above MAP on internet search engines. Resellers are free to set the actual resale price of any product as long as it is at or above MAP price given the most recent publication of the price list. MXED's MAP policy covers all products related to advertising placements, including but not limited to: print ads (inserts, magazines, newspapers, catalogs, mail order catalogs, etc.), broadcast (radio and TV), direct mail, faxes, internet placement with third parties (banner ads, broadcast emails, destination pages, third-party sites), internet placements on resellers own website, and any flyers, posters or coupons.

From time to time, MXED may permit resellers to advertise MAP Products at prices lower than the MAP price. In such events, MXED reserves the right to modify or suspend the MAP price with respect to the affected products for a specified period of time by providing advance notice to all resellers of such changes.

Pricing Statements

MXED's MAP Policy does allow resellers to omit pricing entirely from advertisements and/or advertisement statements such as “Call for Price” or “Call for Quote.”

Free Offers Associated with MXED Product

Free shipping and/or handling, 0% sales tax, or free financing promotions do not violate the MAP.

MXED Products Price Matching Policies

Price matching policies are acceptable.  Price matching cannot be used as a valid reason for violations of MXED's MAP Policy. Advertised price must always be at MAP or higher.

 Failure to Comply with the MAP Policy At the sole discretion of MXED , failure to comply with MAP, intentional and/or repeated failure to abide, may result in the immediate loss of Authorized Reseller status and your ability to purchase all MXED products both direct as well as through distribution. 

Violations from Authorized Resellers will need to be corrected within 24 hours of notification.

  1. First Violation:  Authorized Reseller’s account will be put on hold temporarily and a written warning will be provided.  MAP violations must be corrected within 24 hours. Upon correction and following 30 days of compliance, violation will then be cleared.
  2. Second Violation:  Authorized Reseller’s account will be put on hold for 30 days.
  3. Third Violation:  Authorized Reseller’s account will be put on hold for 90 days. After this duration, MXED will review and determine if account is to be reinstated.  
  4. Fourth Violation:  Should MXED decide to reinstate an Authorized Reseller who has previously demonstrated a third violation, yet violates a fourth time, the account will be unauthorized indefinitely.  
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